🧠 True Fit – AI-Powered Size Guidance for Apparel Stores
Struggling with high return rates due to sizing issues? True Fit is an AI-driven sizing solution designed to improve your customers’ fit confidence, reduce returns, and boost conversions. Perfect for fashion and apparel merchants looking to increase customer satisfaction and sales.
📦 What is True Fit?
True Fit uses AI and machine learning to help customers find the perfect fit for clothing and shoes — tailored to their body shape, brand preferences, and past purchases. It integrates directly into your Shopify store, offering a personalized, data-backed size recommendation experience.
✨ Key Benefits
✅ Reduce return rates by eliminating size uncertainty
✅ Boost conversions with accurate size guidance
✅ Drive up to $44k in new revenue/month (as claimed by pricing tiers)
✅ Seamless onboarding and implementation
✅ Trusted by global fashion brands
💸 Pricing Plans
📈 Scale – $249/month
Covers 2,500 monthly addressable orders
Estimated up to $11k in new revenue/month
🚀 Grow – $499/month
Covers 5,000 monthly addressable orders
Estimated up to $22k in new revenue/month
💼 Pro – $749/month
Covers 7,500 monthly addressable orders
Estimated up to $33k in new revenue/month
🏆 Pro+ – $999/month
Covers 10,000 monthly addressable orders
Estimated up to $44k in new revenue/month
💬 Real User Reviews
⭐⭐⭐⭐⭐
“Our team had an excellent sales and onboarding experience with True Fit. Mital was incredibly thorough and responsive. We’re enjoying the product and believe it’ll help reduce returns and increase conversions.”
— Goondiwindi Cotton, Australia
🕒 3 months using the app – December 17, 2024
⭐⭐⭐⭐⭐
“Looking forward to our journey with TrueFit. Mital was great during onboarding and setup was a breeze. We’re off to the races!”
— Gentle Fawn, Canada
🕒 4 days using the app
⭐☆☆☆☆
“Impossible to uninstall without technical support. After uninstalling, they didn’t even respond.”
— L’Equilibriste, Italy
🕒 5 months using the app – April 9, 2025
🔍 Summary
| Feature | True Fit |
|---|---|
| AI-Powered Size Guidance | ✅ |
| Shopify Integration | ✅ |
| Onboarding & Support | ✅ (but some users reported uninstall issues) |
| Monthly Revenue Potential | Up to $44k |
| Return Reduction | ✅ |
| Trial/Free Plan | ❌ (no free plan or trial mentioned) |
🧾 Final Verdict
True Fit is ideal for growing apparel brands that want to reduce sizing-related returns and give shoppers a personalized fit experience. While onboarding is praised for its quality, some merchants noted uninstall issues, so it may be best suited for long-term use by scaling stores.
✅ Excellent AI fit guidance
✅ Improves buyer confidence
⚠️ Limited uninstall flexibility
⚠️ Premium pricing; no free version
